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Shaping the Future : Women of Color Conference 2022

March 24 @ 9:30 am - 5:00 pm CDT

Shaping the Future: Women of Color Conference 2022

Join the LiftFund Dallas/Ft. Worth Women’s Business Center for its 2nd Annual Women of Color Conference. Women of color are among the fastest growing segments among small business owners nationwide. In many ways, they are pioneers in entrepreneurship across many industries and are recognized for their innovation, mentorship, impact, and success.

The Women of Color Conference (WOC) seeks to empower and strengthen minority women of color business owners so they can increase earning potential, close the inequality gap when it comes to access to capital and become successful entrepreneurs. We’ll cover information on:

  • Risk and Resilience
  • Funding Options for Women Business Owners
  • Leveraging Supplier Diversity Programs to Scale Your Business
  • Digital Marketing Strategies to Increase Brand Awareness
  • How to Form Joint Ventures for Business Growth
  • What Does it Take to Be a Sales Rockstar
  • Scaling Up: Structuring Your Business for Growth
  • The Art of Negotiating
  • The Confidence Formula
  • Resources Available through the SBA
  • Real Talk: DE&I in Business Matters
  • Community Navigator Dallas: Connecting you to the resources that matter
  • Navigating Through our New Normal

Pitch Competition

As part of the Women of Color Conference, on Thursday, March 24th from 1:00PM – 2:00PM the LiftFund Dallas/Ft. Worth Women’s Business Center is happy to announce that we will be hosting a pitch competition for minority woman-owned founders looking to scale their operations to new heights. Apply by March 10th for up to $5,000 in Cash Prizes. Click here to learn more.

One-on-One Mentoring Sessions

Mentors will be available on a first-come, first-serve basis to provide additional guidance, assistance, and encouragement throughout the program. Meet for 25 minutes with a subject matter expert in certifications, finance/accounting, sales/marketing or general business. To sign up you must register for the conference and then you will be notified how to schedule your mentoring session.

Event Sponsors and Supporters

This event is made possible by our sponsors: Woodforest National Bank, Roots Southern Table, Valesco Industries, Amegy Bank, Majestic Coaching Group, Liberty Bank, CommerceStreet Capital, SimiDigi, Inc, Hanmi Bank, SMU Cox, Lakeside Bank, Dallas Business Journal and Dallas Capital Bank.

For more information visit our website: Shaping the Future Women of Color Conference. Interested in becoming a sponsor, visit www.womenshapingthefuture.com. Masks and socially distancing are encouraged to lessen risks of spreading COVID-19!


March 24
9:30 am - 5:00 pm CDT
Event Category:




SMU COX Collins Executive Education Center